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THE DAY I ALMOST FLEW WITH THE BLUE ANGELS
There’s a moment in every kid’s life — and let’s be honest, every grown man’s life too — where you look at the sky, watch something fast rip across it, and think: I want to be up there. For me, that moment never really went away. It just grew up with me. So when I got the call that I might get to fly with the Blue Angels — the Navy’s flight demonstration team, the gold standard of American aviation showmanship — I felt that kid inside me kick the door open like he’d just bee
Chris Moreland
6 hours ago2 min read


The American You Find When You Actually Go Places: Uncovering American
Most people talk about America like it’s something you study from a distance. A debate topic. A scoreboard. A list of headlines stacked on top of each other until you can’t tell where one ends and the next panic begins. But that’s not the America I’ve seen. I’ve traveled this country more times than I can count — long stretches behind the wheel, flights to places where the rental car guy calls you “hon,” road trips with friends that turned into overnight confessions, and fam
Chris Moreland
1 day ago3 min read


I am grateful to the Friends of Army Aviation for their kindness.
There are machines you admire from a distance… and then there are machines that reach into your chest and rearrange something you didn’t realize had settled the wrong way.
The UH-1H Huey is one of those machines.
Chris Moreland
1 day ago2 min read


The Problem With Modern Travel Content (And What I’m Doing Differently)
Travel used to mean something. It used to be curiosity, risk, discovery — stepping into a place you didn’t already understand. Now it feels like half the internet is just trying to convince you they’ve unlocked some secret lifestyle by pointing a camera at a cappuccino or sitting in a hotel they didn’t pay for. Most “travel content” today is advertising. It’s a performance. It’s a curated feed of perfect meals, perfect sunsets, perfect outfits, perfect couples who somehow nev
Chris Moreland
1 day ago2 min read


Why I started Uncovering American
There’s a version of America you get handed every day without asking for it. The doomscroll version. The outrage version. The algorithm-approved version where everyone’s screaming, no one’s listening, and everything feels like it’s on fire. I don’t buy it. Not because I’m naïve, and not because I think this place is perfect .I don’t. I’m a dad, a veteran, and someone who’s seen enough real life to know the world is complicated, messy, and full of people doing the best they ca
Chris Moreland
2 days ago2 min read


Creating Impact with Business Video Production
Video is no longer just a nice-to-have. It’s a must-have for any brand wanting to connect, engage, and grow. I’ve seen firsthand how a...
Chris Moreland
Oct 23 min read


Chattanooga Filmmakers announce film selection to Rocket City and TIIFF festival season, expect more to come.
Chattanooga filmmakers are buzzing with excitement as their short film, "Lessons We Learn from Sports," has been selected for two highly...
Chris Moreland
Oct 23 min read


Case Study: How to start a podcast that improves average ticket value.
Background: The Power of Podcasting for Diesel Owners Dillon Long, owner of Honey Badger Motorsports in Rock Spring, GA, launched the Diesel Den podcast to educate diesel owners about the real-world issues their engines face. Each episode breaks down common failures and preventative upgrades that improve lifespan, efficiency, and performance. Watch the Diesel Den Podcast The First Challenge: How to Start a Podcast Customers often entered the shop unaware of long-term risks
Chris Moreland
Sep 242 min read


Producing Engaging Video Podcasts
Video podcast production starts with understanding your goals and audience. What story do you want to tell? Who are you speaking to? Once you have that, the technical side becomes easier.
Chris Moreland
Sep 243 min read


How to Design a Studio for Sales Staff to Live Sell on YouTube and TikTok | Build a Podcast Studio with Build Something Media
Going live to sell products is one of the fastest-growing ways to connect with customers. But if your sales staff are streaming from cluttered backrooms or noisy offices, you’re leaving money on the table. A professional-looking studio builds trust, keeps customers engaged, and makes your brand stand out. Here’s a step-by-step guide to designing a studio tailored for live selling on YouTube and TikTok. Build a Podcast Studio with Build Something Media or just seek consulting
Chris Moreland
Sep 212 min read


How Much Does It Cost to Build a Podcast Studio?
Building a podcast studio can cost as little as $200 for a starter setup or tens of thousands for a fully custom build. The price depends on your goals, space, and how professional you want your show to sound and look. Let’s break down what you can expect at three different levels: beginner, intermediate, and professional. Producing captivating podcast content on a budget using only a smartphone and inexpensive microphones. 🎙 Beginner Podcast Studio ($200–$800) Perfect for
Chris Moreland
Sep 212 min read


Strategizing with a Content Rollout Plan
When it comes to sharing your story, timing and planning are everything. You can have the best message, but if it lands at the wrong time...
Chris Moreland
Sep 184 min read


Mastering Podcast Content Creation Strategies
Starting a podcast is exciting. But making it stand out? That takes skill. I’ve learned that mastering podcast creation strategies is key to producing content that connects and grows an audience. Whether you’re a brand, nonprofit, or organization, the right approach can turn your podcast into a powerful storytelling tool. Let’s dive into practical steps and insights that will help you create podcasts that not only sound great but also engage listeners and amplify your message
Chris Moreland
Sep 183 min read


Mid‑Range Lighting For Small & Mid-Sized Businesses
Mid‑Range Lighting That Elevates Your Studio First impressions count. Whether you’re recording a podcast, streaming on Twitch, or shooting YouTube videos, the right lighting can make the difference between “amateur” and “professional.” But you don’t need to splurge on Hollywood‑grade fixtures to look great. In this guide, we’ll show you how mid‑range lighting delivers studio‑quality results at a price that fits most creators’ budgets. Build Something Media Co-Founder se
Chris Moreland
Sep 183 min read


High‑End Lighting for Broadcast Quality: The Complete Guide
Broadcast‑ready video looks stunning, but the secret isn’t the camera—it’s the light. Whether you’re launching a podcast, streaming live, or producing a web series, high‑end lighting turns good footage into professional‑grade content. In this guide we’ll break down the science, the gear, and the design steps you need to achieve broadcast quality—plus how Build Something Media can help you get there faster. Why Lighting Is the Unsung Hero of Broadcast‑Ready Video - Color
Chris Moreland
Sep 183 min read


Essential Tips for Choosing the Right Budget Lighting Setup
Lighting plays a vital role in shaping the mood of any space. Whether you're starting a podcast, filming videos, or simply beautifying...
Chris Moreland
Sep 175 min read


Comprehensive Audio Visual Services in Chattanooga
When it comes to telling your story through video and audio, quality matters. Whether you're a brand, nonprofit, or organization, you...
Chris Moreland
Sep 13 min read


Creating Digital Content That Engages
In today’s fast-paced world, grabbing attention is tougher than ever. People scroll through endless feeds, bombarded by countless...
Chris Moreland
Sep 14 min read


Enhancing Media with Professional Audio & Video
Creating standout media content means more than just capturing images or recording sound. It’s about crafting an experience that...
Chris Moreland
Aug 313 min read


Don't do live video if you want me to beat you.
In today’s fast-paced digital world, grabbing attention is tougher than ever. Static images and text alone don’t cut it anymore. Video...
Chris Moreland
Aug 314 min read
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